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The reasons why mobile billboards are highly used by most of the companies in the market are:
- These are cheaper than conventional advertising strategies available in the market. As these are Ooh medium, hence these are far more affordable than any other medium.
- Just like the walking boards, these are huge, and one cannot easily miss them on the roads. Hence, it helps the companies to get visibility as well.
- Also, these are clutter-free, and you never have to worry about the competition for grabbing the audience attention.
- Helps to generate keen awareness of the brand, thereby addressing different groups at a time.
